Will the Revenue Manager be the future director of the hotel?
By Bruno Ferrao Simoes (Business Development Manager – Portugal) After several hotel managers told me “Bruno one day Revenue will be the hotel manager”, will that be the case? The role of the Revenue Manager has undergone significant evolution in recent years in the hotel sector. The role of the Revenue Manager has undergone significant […]
Cancellation ratios are a key piece in the rate strategy
By Chema Herrero (CEO of Bedsrevenue) We usually focus our Revenue Management strategies on a continuous analysis of our own pricing and our competitive set and their evolution. It is evident that the pickup variation is what activates these changes and makes us move prices. This “booking pace” sales rhythm is one of the daily […]
Social networks as a complement to the Revenue Management strategy
By Celina Vergés (Marketing & Communications Manager) Do we know the real importance that social networks currently have to increase the visibility of our hotels and tourist accommodations? Do we pay attention to that importance and make room for it in the strategy to optimize our sales? Do we use them as a loyalty channel […]
